Aritco has officially opened its first company-curated showroom in Southeast Asia, marking an exciting milestone for the brand. While Aritco has been working with certified partners to establish showrooms across the region, this is the first space designed and curated directly by the Aritco team.

ARITCO OPENS FIRST SOUTHEAST ASIA SHOWROOM IN BANGKOK
Aritco’s new showroom in Bangkok is a living space that demonstrates how home lifts integrate seamlessly into everyday life.
A Showroom Designed to Feel Like Home
To create a space that reflects the way people use home lifts in real life, the showroom has been designed to feel like an actual home.
“The demand for home lifts in this region is significant, particularly in the premium and luxury residential markets. With 80-90% of our customers coming from this segment, we knew that showcasing our lifts in a home-like setting would be the best way to demonstrate their value,” explains Sutharud Phuajarean, Business Development Manager at Aritco SEA.
Visitors can explore different settings, including a living room, dining area, herbs garden and even a fully functional kitchen. This unique approach allows Aritco to host clients, partners, architects, interior designers and developers in an environment that mirrors a real home, setting a new standard for experiential showrooms in the industry.
“We want to inspire our partners and show them what’s possible,” says Eric Fung, Managing Director. By creating a space where we can welcome guests just like we would at home, we’re offering a new way to experience our lifts not just as a product, but as an integral part of modern living.
Strategic Location in Bang Na-Trat
The showroom is situated in Bang Na-Trat, a prime location which houses many other multi-national companies. The highway connects the city center to the major ports located East of Bangkok, it is strategically positioned near public transport, major highways, and key business areas. It is just 30 minutes from Bangkok’s main airport, 40-45 minutes from the secondary airport, and 15-20 minutes from the heart of Bangkok. The showroom is flanked by the 2 biggest malls in Thailand and just a couple of kilometers from an exhibition center. The two-floor, 300-square-meter space is designed for both showcasing and training, with one-third dedicated to a training center, small office, and meeting rooms, while the rest is a fully functional showroom.

Meeting the Needs of a Changing Market
Throughout Asia Pacific, home lifts are increasingly sought after for convenience and long-term living solutions, it is quickly becoming a standard rather than option. With an aging population and a strong emphasis on family-oriented living, many homeowners see home lifts as an investment in the future, allowing them to remain in their homes comfortably for years to come. Aritco’s Bangkok showroom provides a space where visitors can explore how Aritco’s lifts can enhance daily life while adding to the overall design and vertical mobility of their homes.

Sustainability at the Core
Sustainability is a fundamental part of Aritco’s vision, and the new showroom reflects this commitment at every level. From material sourcing to interior design, every detail aligns with Aritco’s principles of responsible innovation. The showroom incorporates nearly 100 suppliers, prioritizing sustainable materials and reducing plastic use wherever possible. Cabinetry has been custom-made from 50 to 80-year-old reclaimed wood, and other recycled materials have been thoughtfully integrated throughout the space.
“Sustainability is a core part of our strategic efforts as a company. Everything we do here locally must align with Aritco’s core principles. That’s why we carefully select materials from trustworthy sources, the preservation of materials, culture, and history were all part of our sustainability mission to creating the showroom,” said Sutharud.
With this new space, Aritco is not only showcasing its innovative home lift solutions but also setting a benchmark for the best home lift experience center in the region.